Campaign unsuccessfully ended on: 12 Jul,2015
ENSA EPISODE 01
WHAT IS ENSA?
Ensa Project is the first social initiative to tackle Lebanese social issues through classic 2D frame-by-frame animation. The animation is based on true stories collected from the audience, enabling them to share and connect their daily frustrations of being a Lebanese citizen.
Classic animation is a complex and tedious process that is no longer as common, especially as animation shift towards minimalistic and flat styles. We chose to deliver very fluid frame-by-frame animation through our web-series to tackle common issues and daily life stories in our society.
Ensa Project uses the unrestrained space of animation to visualize the consequences of individual behavior and habits in the average Lebanese’ daily life, and showcasing their effect on public space in Lebanon.
The web series delivers this message in a comical setting, hosting a common Lebanese neighborhood ecosystem, ‘Jeeran El Beneyeh,” and their satirical struggles as they get accustomed to daily chores they have completely disregarded as a result of the building concierge, ‘El Natoor’ leaving his job.
WHAT TRIGGERED IT?
The first story that caught our attention was one that Ali witnessed:
Looking out of my bedroom window, a bunch of wires on an electrical pole catch fire. People panic and scream “Pour Water on it!”
and someone did.
This caused a short circuit that cut off the power in the neighborhood for 2 days.
Now everybody is getting electricity from electrical generators, that broke out due to overuse after a few hours.
Well, people start to steal electricity from other neighborhoods, connecting illegal wires everywhere.
And guess what happens next.
Unfortunately, this chaotic cycle is normalized.
WHAT ARE WE DOING ABOUT IT?
The scenarios are stories crowdsourced from the audience, and through these personal experiences, the Ensa Project team wants to depict how the issues we face every day and the way we choose to solve and react to them affects, and even determines the chaotic environment we live in, which in turn circles back to affect us negatively.
We believe that the process of sharing these stories with the audience, and them sharing back their own experiences, is a learning process that helps the individuals to start remembering their problems rather than forget them, thinking of a rational solution, and take action to break the chaotic cycle.
What we are offering is to be a center where individuals can share and discuss their stories. After documenting these stories, we will proceed to implementing them in our episodes, which will in turn trigger dialogue and motivate more individuals to share their own.
Frame-by-frame animation requires a long process and many sleepless nights.
Here's the process below for your entertainment (or torture if you feel us):
1. Set a monthly call for action on our blog (www.ensaproject.com/blog) and Facebook page (www.facebook.com/ensaproject), tackling a certain social issue our audience would like to talk about, featuring an illustration of our star characters asking them awesomely to contribute.
2. Gather crowdsourced, audience-generated stories.
3. Scriptwriting and storyboarding the animated web series. Some stories will be featured in comics on our blog, in addition to posting comics from our talented audience (see Other Ways You Can Help!)
4. Animate. Animate. Animate. The team divides tasks for the frame-by-frame animation and that’s where all the real magic happens.
5. Sound design and music production.
BUDGET PLAN and how your contributions will be spent (hint: there may be some coffee involved!)
WAYS YOU CAN HELP
This project is based on you, for you. All of our stories, comics, and animated episodes are going to be based on your experiences! And it will not be successful if it doesn't reach everyone that would like to contribute.
SAY HELLO: Ensa pilot episode will have the premier screening at the Beirut Design Week international conference and exhibition from June 1-7. This is a great opportunity to have our characters meet you, and a big push for Ensa and its team. If you are in Beirut, come check out our exhibition space in Beirut Souks and meet us! And if you pledge any amount while you're there, we'll give you more stuff than what is mentioned in your reward!
TELL A FRIEND: We
would love it if you can spread the word, in any way you can to let people know
about this initiative and make them part of our attempt for social change.
Please share our video, our first episode, and this page on Facebook, Twitter,
email, or newsletter, if you would like your friends to be part of our project!
Get in touch with us for a press release.
LEND A HAND: If you
are an illustrator, animator, screenwriter, director, voice actor and would
like to help us with character design, artwork, weekly comics, script and
voicing our characters please drop us a line and we can have cookies! Yes!
Talk to us on firstname.lastname@example.org,
or even drop us a line on our facebook page:
HEY PARTNER: If you are an organization or NGO that is interested in the issues we tackle and would like to collaborate with us in discussion panels, screening events and fundraisers, let's do it!
AHOY SPONSORSHIP: As a sponsor, you will get one of the following:
$2,000 / Become an awesome sponsor: Your
logo in the credits + on our website
$5,000 / Become a kickass partner: Your logo on all our press ads, posters, postcards as a partner (Contact us to know the details)
$10,000 / Become a producer and partner because we love you: Mentioned as an executive producer and partner in the episode credits, website and press conference. (Contact us to know the details)
$20,000 / EPIC PLATINUM PARTNER : You'll always be mentioned first in all our work, in addition to getting a percentage of the revenue we make from youtube and merchandise. (Contact us to know the details)
Without your support, we might as well just Ensa about
Thank you for your support and generous contributions!
MORE ABOUT THE TEAM
Pixel For Thought is a small design and animation studio.
Ayman is a 3D character who ran away from his land and got stuck in our world. In an attempt to hide his identity, he creates and animates 2D and 3D characters, and spends his time upgrading his laptop features in hope to re-create the portal.
Ali is a music composer and director who spends his time simulating water on his computer because it is never available in his house, with Hans Zimmer music dramatically playing in the background.
Dina is a graphic designer wannabe illustrator who, when assigned multiple projects, proves she can multitask by watching Seinfeld and The Amazing World of Gumball at the same time.
These three individuals were able however to channel their overflowing powers and turn an idea into a tangible project called Ensa Project.
There are no updates for this project yet.